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Search Engine Weirdness

So, there's this thing called SEO, or Search Engine Optimization. This is basically an internet tool for those who sell or advertise product. They want an optimal search for their product at any given time. Even as writers, we want people to read our stuff. How do we do this? We "tag" our posts, or whatever we are "selling," with special search words, so that if by chance someone types in those words -- in my case, maybe my name, or book, or blog, etc, -- my listing, my book, my name or article, will come up. Here's what I don't get. This last summer, I blogged for thirty days. All of those posts got decent exposure. Awesome. Great. Super fantastic. But why-oh-why, did one post get more hits than the others? Check this out. Really hard to see, but most of my hits are you know, twelve, fourteen, twenty two hits. But for the fourth day, the day that began with D, it's over two thousand five hundred hits! Why? Somewhere, my tags were picked u